Wharton’s Sarah Rowell was one of a number of high profile international speakers at the recent Josoor Institute short course on Career Management for Athletes. As part of the commitment to leaving a legacy after the 2022 FIFA World Cup™ in Qatar, the Josoor Institute has been established to educate, empower and support the people who will build outstanding and sustainable sports and events industries throughout Qatar and the wider Middle East and North Africa region.

Sharing a platform with speakers from Al Kass, IMG, Sports New Media and Wasserman Media Group as well as professional athletes such as retired Dutch international footballer Aron Winter and Egyptian triathlete Omar Nour, Sarah worked with a group of young professional footballers on a course designed to enhance their understanding of the business of sport and the opportunities available to them; as well as develop the skills required to manage the on and of pitch demands of life as a professional player.


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